Bergen Social Media Addiction Scale

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Bergen Social Media Addiction Scale

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About Bergen Social Media Addiction Scale

Scale Name

Bergen Social Media Addiction Scale

Author Details

Cecilie Schou Andreassen (cecilie.andreassen@psych.uib.no), Torbjørn Torsheim, and Ståle Pallesen

Translation Availability

Not Sure

Bergen Social Media Addiction Scale
Bergen Social Media Addiction Scale

Background/Description

The Bergen Social Media Addiction Scale (BSMAS) is an instrument derived from the Bergen Facebook Addiction Scale (BFAS; Andreassen et al., 2012). It comprises six items that map onto core components of addiction as outlined by Griffiths (2005). Each item is rated on a 5-point Likert scale, ranging from “very rarely” (1) to “very often” (5), generating a total score between 6 and 30 that reflects experiences over the past year (e.g., “During the past year, how often have you unsuccessfully attempted to reduce your social media use?”).

The BFAS has been demonstrated to exhibit a unifactorial structure (Andreassen et al., 2012). Furthermore, the BFAS has been translated into multiple languages and exhibits satisfactory psychometric properties across various studies (e.g., Andreassen et al., 2013, 2012; Phanasathit et al., 2015; Wang et al., 2015). The adaptation process for the BSMAS involved solely replacing “Facebook” with “social media,” with the latter being defined within the participant instructions as encompassing platforms like “Facebook, Twitter, Instagram, and the like.” In the present study, the BSMAS demonstrated good internal consistency (Cronbach’s alpha = .88).

The Bergen Social Media Addiction Scale (BSMAS) is a validated tool used to assess social media addiction. It consists of six items that reflect different aspects of addiction, such as salience, mood modification, tolerance, withdrawal, conflict, and relapse. The scale is based on the components model of addiction, which posits that all addictive behaviors have common features. Each item in the BSMAS reflects one of these components, and the scale has been shown to have strong psychometric properties, including a unidimensional factor structure, good internal consistency (Cronbach’s alpha=0.86), and test-retest reliability (r=0.75).

The BSMAS was developed by Andreassen et al. in 2016 and has been widely used internationally, with versions translated into various languages. The scale has been found to be effective in screening social network site (SNS) addiction in different populations, including Korean university students.

Research indicates that social media addiction is associated with negative outcomes like anxiety, depression, sleep disturbances, and impaired social skills. The BSMAS is particularly useful for assessing problematic social media use in different populations, with higher scores indicating a greater risk of addiction.

Administration, Scoring and Interpretation

  • Instructions: The BSMAS should have clear instructions explaining the purpose of the scale and how to complete it.
  • Questionnaire: The core of the BSMAS is a 6-item questionnaire. Each item focuses on a specific aspect of social media dependence.
  • Response Scale: For each item, respondents choose how often they experience the behavior on a scale with options like “very rarely” to “very often.”
  • Scoring: Scores are typically calculated by summing the individual item responses. Higher scores indicate a greater potential for social media addiction.

Reliability and Validity

The Bergen Social Media Addiction Scale (BSMAS) has been extensively studied for its reliability and validity. Developed by Andreassen et al. in 2016, the BSMAS is a brief and effective psychometric instrument for assessing social media addiction. The scale consists of six items that reflect different aspects of addiction, such as salience, mood modification, tolerance, withdrawal, conflict, and relapse. Studies have shown that the BSMAS has strong psychometric properties, including good internal consistency (Cronbach’s alpha=0.86) and test-retest reliability (r=0.75). The scale has been translated into various languages and has been used internationally to assess problematic social media use in different populations.

Research has indicated that the BSMAS is a valid and psychometrically robust instrument for assessing the risk of social media addiction. Studies have confirmed the satisfactory reliability and validity of the BSMAS, with results comparable to previous versions like the Bergen Facebook Addiction Scale. The scale has been found to have a one-factor structure, consistent with previous findings in different cultural contexts. Additionally, the BSMAS has been adapted from the Bergen Facebook Addiction Scale and is based on the components model of addiction, with each item reflecting one of these components.

Available Versions

06-Items

Reference

Andreassen, C. S., Torsheim, T., Brunborg, G. S., & Pallesen, S. (2012). Development of a Facebook addiction scale. Psychological reports110(2), 501-517.

Andreassen, C. S., Billieux, J., Griffiths, M. D., Kuss, D. J., Demetrovics, Z., Mazzoni, E., & Pallesen, S. (2016). The relationship between addictive use of social media and video games and symptoms of psychiatric disorders: A large-scale cross-sectional studyPsychology of Addictive Behaviors30(2), 252.

Important Link

Scale File:

Frequently Asked Questions

What is the Bergen Social Media Addiction Scale (BSMAS)?
The Bergen Social Media Addiction Scale (BSMAS) is a brief and effective psychometric instrument for assessing social media addiction. It consists of six items that reflect different aspects of addiction, such as salience, mood modification, tolerance, withdrawal, conflict, and relapse.

Who developed the BSMAS?
The BSMAS was developed by Andreassen et al. in 2016.

How reliable is the BSMAS?
The BSMAS has strong psychometric properties, including good internal consistency (Cronbach’s alpha=0.86) and test-retest reliability (r=0.75).

What is the validity of the BSMAS?
The BSMAS has been found to be a valid and psychometrically robust instrument for assessing the risk of social media addiction. Studies have confirmed the satisfactory reliability and validity of the BSMAS, with results comparable to previous versions like the Bergen Facebook Addiction Scale.

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